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Communications Assistant - Social Media (C10)

Listed by NUSU

Applying

Application deadline: Fri 25 Jun 2021 23:59
We value diversity and are proud to be an equal opportunities employer and as such encourage applications from everybody, regardless of race, sex, ethnicity, religion, nationality, sexual orientation, age, disability, gender identity, or marital status/civil partnership. To apply please forward a covering letter and CV which outline how you meet the core criteria of the job and person specification to Helen Smith - Students' Union HR Manager (hrmanager.union@newcastle.ac.uk) Candidates are also required to complete NUSU’s Equal Opportunities Monitoring Information

Salary

from £19,133.00

Details

Main Duties and Responsibilities

 

1

Secondary contact for all departments and officers campaign queries

2

Work with the CCC to plan, execute and deliver NUSU’s main channel social media campaigns in line with the Communications Strategy including but not limited to Facebook, Instagram and Twitter,

3

Play an active role in NUSU’s social media forum and supporting other departments and officers with their social media campaigns.

4

Primary contact for departments, student media and clubs and societies for adding content to NUSU communications channels. Assist with delivering officer training at the start of the year.

5

Be proactive in the creation of social media content including but not restricted to photography and film on and off campus.

6

Use scheduling software to manage campaign delivery

7

Assist CCC in the creation and delivery of NUSU’s social media paid campaigns

8

Manage social media promotions and giveaways, liaising with winners and issuing prizes

9

Primary contact for monitoring and responding to social media direct messages

10

Assist with creating initiatives to increase traffic and engagement across NUSU social media channels

11

Work with the NUSU Graphic Designer to ensure all artwork used on social media is in line with NUSU brand guidelines. Work with design templates to create timely social media content.

12

Work with the Media Sales Assistant to programme social media content in line with commercial contracts

13

Support and collaborate with NU’s student media

14

Support CCC on the monitoring and reporting of paid and organic social media campaigns, collating data and creating reports

15

Maintain the quality of NUSU communications by ensuring published content is thoroughly checked before distribution.

16

 Support the team at activities such as live broadcasts, external events, activations etc.

17

Attend events around campus providing additional support where appropriate.

18

Support the department in other areas (i.e. Freshers’ Week, and Refreshers’ Fair)

 

 

Dimensions

 

The post holder will be the initial point of contact for social media queries

 

Staff: Support colleagues to deliver their own social media aims and objectives by sharing news and advice on latest social media platforms and trends  

Financial: No internal budget, though expected to make recommendations to line manager. 

Customers: External clients of Newcastle University Students Union, Newcastle University, media agencies and suppliers

Operational: Expected to work as a team, working with sabbatical officers, internal staff, and all student members

 

Knowledge, Skills and Experience

 

 

Knowledge - Educated to at least GCSE level. A keen interest/working knowledge of social media communications platforms and consumer trends.

Skills - Excellent communication skills including written English, able to work on own initiative and prioritise work to meet deadlines. The post holder should have the ability to solve problems. Deal with colleagues and students in a friendly and flexible manner. Working knowledge of Microsoft 365, Adobe and Canva

Desirable – experience of photography, video making and design. A knowledge of Clubs & Societies. 

 

 

 

Special Features

 

Planning and Organising

 

Ability to organise the workload given by CCC, and to use initiative when tasks come alternate sources.

Ensure Digital guidelines and policy are adhered too, as well as overarching Communications policies.

 

Decision Making

 

Work closely with CCC on the social media planning and provide ideas and opinions on the digital direction of the Students’ Union.

Internal/External Relationships

Internal: Student Union staff, sabbatical officers, students.

External: Suppliers

Other

 

A patient and understanding approach when dealing with staff for which social media is relatively unknown.